GMC Rejected for Missing Contact Information — What's Required

Google requires stores to display clear, accessible contact information. Missing or hidden contact details signal low trustworthiness and trigger rejections.

Why This Happens

Your website doesn't have a contact page or the contact information is incomplete

Your business email, phone number, or physical address is missing

Contact information is only available after login or in hard-to-find locations

The contact details on your website don't match your GMC account information

What Google Requires

A dedicated contact page accessible from your website navigation

Business email address using your domain (not a free email provider)

Physical business address (PO boxes not accepted)

At least two contact methods (email + phone, or email + contact form)

Contact information must match what's in your GMC account

Common Mistakes

Using a free email (gmail.com, yahoo.com) instead of your domain email

Only having a contact form without displaying an email address

Not including a physical address anywhere on the website

Contact page not linked in the header or footer navigation

Business address on the website doesn't match GMC account

How to Fix This

1

Create a dedicated contact page with your business name and details

2

Add a professional email address using your domain (e.g., info@yourstore.com)

3

Display your physical business address on the contact page

4

Add a phone number or contact form as a secondary contact method

5

Link the contact page in both your header and footer navigation

6

Ensure all contact details match what's in your GMC account

Frequently Asked Questions

Do I need a phone number for GMC?+

A phone number is strongly recommended but not strictly required if you have an email address and contact form. Having a phone number significantly increases trust signals.

Can I use a PO Box as my business address?+

No. Google requires a physical street address for your business. If you work from home, your home address is acceptable.

Where should contact information appear on my site?+

On a dedicated contact page linked in your navigation, and ideally also in your website footer. Google must be able to find it easily.

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